Nothing Launches CMF Phone 1 in India, Along with CMF Watch Pro 2 and Buds Pro 2

In a significant development, Nothing, a British consumer technology brand, has launched its maiden smartphone in India under its CMF sub-brand, the CMF Phone 1. This innovative device is accompanied by the CMF Buds Pro 2 wireless earbuds and CMF Watch Pro 2 smartwatch. The CMF Phone 1 boasts hardware personalization with interchangeable back panel cases and accessories that can be attached directly to the smartphone using a rotatable dial and screws.

CMF Phone 1 and Accessories: Pricing

The CMF Phone 1 is available in two variants: 6GB RAM + 128GB storage for Rs 15,999 and 8GB RAM + 128GB storage for Rs 17,999. The back case, stand, lanyard, and card case are sold separately, with prices ranging from Rs 1,499 to Rs 799 each.

CMF Phone 1: Availability and Offers

The CMF Phone 1 will be available for purchase on July 12 from 12 pm onwards on the cmf.tech website, Flipkart, and select retail stores. Additionally, customers can buy the device along with the CMF Buds Pro 2 at a pop-up drop at Lulu Mall in Bengaluru on July 9. As a special offer, the first 100 customers to purchase the CMF Phone 1 will receive the CMF Buds Pro 2 for free. Furthermore, customers can avail a bank cashback of Rs 1,000 on the purchase of CMF Phone 1 during the first day sale.

CMF Phone 1: Key Features

The CMF Phone 1 features a 6.67-inch super AMOLED display with a 120Hz refresh rate and 1080 x 2400 resolution. It is powered by the MediaTek Dimensity 7300 system-on-chip (SoC) and comes with up to 8GB RAM. The device is equipped with a 5,000mAh battery that supports fast charging up to 33W and 5W reverse wired charging. However, it does not come with a charger in the box, which can be purchased separately for Rs 799.

CMF Phone 1: Specifications

• Display: 6.67-inch Super AMOLED, 1080 x 2400 resolution, 120Hz refresh rate, 2000nits peak brightness
• Processor: MediaTek Dimensity 7300 chip
• RAM: 6GB and 8GB
• Storage: 128GB
• Rear camera: 50MP primary + 2MP depth
• Front camera: 16MP
• Battery: 5,000mAh
• Charging: 33W wired, 5W reverse charging
• Operating System: Android 14 based Nothing OS 2.6

CMF Watch Pro 2 and Buds Pro 2: Pricing, Availability, and Offers

The CMF Watch Pro 2 is priced at Rs 4,999 (Dark Gray, Ash Gray) and Rs 5,499 (Blue and Orange in Vegan Leather). The Bezel and Strap set (accessories) is available for Rs 749. The CMF Buds Pro 2 is priced at Rs 4,299. Both devices will be available on July 12 on the cmf.tech website, Flipkart, and select retail outlets. As a special offer, customers purchasing the CMF Phone 1 through Flipkart will receive a discount of Rs 1,000 on both the buds and the watch.

CMF Watch Pro 2: Key Features

The CMF Watch Pro 2 features a 1.32-inch AMOLED display with interchangeable bezel design for customization. It supports over 120 sports modes, automatic recognition of 5 sports, and provides heart rate, blood oxygen saturation (SpO₂), and stress level monitoring functionality. The smartwatch also comes with Bluetooth calling, music, and camera control, and has an IP68 rating for resistance against dust and water ingress. It offers battery life up to 11 days.

CMF Buds Pro 2: Key Features

The CMF Buds Pro 2 features dual audio drivers, a 11mm bass driver, and a 6mm tweeter. It supports high-resolution audio over wireless using Bluetooth codecs like LDAC (Lossless Digital Audio Codec). The earbuds also come with hybrid Active Noise Cancelling (ANC) of up to 50dB and a frequency range of 5000Hz. For calling, the earbuds feature a 6-mic setup with Clear Voice Technology 2.0 and Wind-Noise Reduction 2.0 for clear voice reception. The CMF Buds Pro 2 offers 43 hours of total battery life and 7 hours of playback time on a 10-minute charge. The earbuds also feature a rotatable dial on its case, known as the Smart Dial, which allows users to control every aspect of sound.

This comprehensive launch by Nothing is expected to revolutionize the Indian smartphone market with its innovative features and affordable pricing.

Historical Context:

Nothing is a British consumer technology brand that was founded in 2020 by Carl Pei, the co-founder of OnePlus. The company has been gaining attention for its innovative approach to smartphone design and customization. The launch of the CMF Phone 1 in India marks a significant milestone for the brand, as it expands its presence in the Indian market. The CMF Phone 1 is the first smartphone from Nothing to be launched in India, and it comes with a unique feature of interchangeable back panel cases and accessories.

Summary in Bullet Points:

CMF Phone 1:

• Launched in India with a starting price of Rs 15,999
• Available in two variants: 6GB RAM + 128GB storage and 8GB RAM + 128GB storage
• Features a 6.67-inch super AMOLED display with a 120Hz refresh rate and 1080 x 2400 resolution
• Powered by the MediaTek Dimensity 7300 system-on-chip (SoC)
• Equipped with a 5,000mAh battery that supports fast charging up to 33W and 5W reverse wired charging
• Does not come with a charger in the box, which can be purchased separately for Rs 799
• Available on July 12 on the cmf.tech website, Flipkart, and select retail stores

CMF Watch Pro 2:

• Priced at Rs 4,999 (Dark Gray, Ash Gray) and Rs 5,499 (Blue and Orange in Vegan Leather)
• Features a 1.32-inch AMOLED display with interchangeable bezel design for customization
• Supports over 120 sports modes, automatic recognition of 5 sports, and provides heart rate, blood oxygen saturation (SpO₂), and stress level monitoring functionality
• Offers battery life up to 11 days
• Available on July 12 on the cmf.tech website, Flipkart, and select retail outlets

CMF Buds Pro 2:

• Priced at Rs 4,299
• Features dual audio drivers, a 11mm bass driver, and a 6mm tweeter
• Supports high-resolution audio over wireless using Bluetooth codecs like LDAC (Lossless Digital Audio Codec)
• Offers 43 hours of total battery life and 7 hours of playback time on a 10-minute charge
• Features a rotatable dial on its case, known as the Smart Dial, which allows users to control every aspect of sound
• Available on July 12 on the cmf.tech website, Flipkart, and select retail outlets

Offers and Availability:

• The first 100 customers to purchase the CMF Phone 1 will receive the CMF Buds Pro 2 for free
• Customers can avail a bank cashback of Rs 1,000 on the purchase of CMF Phone 1 during the first day sale
• The CMF Phone 1 will be available for purchase on July 12 from 12 pm onwards on the cmf.tech website, Flipkart, and select retail stores
• The CMF Watch Pro 2 and CMF Buds Pro 2 will be available on July 12 on the cmf.tech website, Flipkart, and select retail outlets